Esplanade Becomes The New Home for SEAT And CUPRA

We are pleased to announce we have now added SEAT and CUPRA to our lineup of car brands. They join Volkswagen, Volvo, Mercedes-Benz, Smart and Škoda. This expansion reflects our commitment to providing customers on the Isle of Wight with the widest choice of cars all from one convenient location.

Islanders won’t be strangers to SEAT, which has recently made a move from its former location on Forest Road to its new home here at Esplanade. Recognised for its widely acclaimed Ibiza model and its prowess in manufacturing high-performance motorsport vehicles, SEAT has become synonymous with innovation and excellence in the automotive industry.

The newer badge CUPRA originates from SEAT's ventures in racing and has now evolved into a standalone brand. CUPRA proudly stands as a symbol of cutting-edge engineering and offers an exclusive range of high-performance vehicles. Both CUPRA and SEAT trace their roots to the same Spanish manufacturer and are owned by Volkswagen.

Sales Manager Brendan Cole said, ‘We are so excited to now be the home of SEAT and CUPRA for the Island. The quality of their cars is second to none and often sees them win industry awards. Their promise of providing exceptional vehicles that combine style, performance and innovation is key in an industry that will see more and more customers transfer into hybrid and electric vehicles.’

SEAT and CUPRA owners on the Isle of Wight can now also come to us for servicing and maintenance needs, here they will receive the highest level of care and attention to detail. Our technicians are fully trained, equipped and approved to carry out servicing and repairs on SEAT and CUPRA cars.

Matthew Williams, Aftersales Manager, expressed his enthusiasm for the new partnerships, stating, "We are delighted to be named as the authorised repairer for SEAT and CUPRA on the Isle of Wight. This collaboration allows us to offer support for Islanders with SEAT and CUPRA vehicles, ensuring they enjoy safe and trouble-free driving."

To solidify our dedication to SEAT, CUPRA, and the recently acquired Škoda, significant renovations are currently underway in the Esplanade showroom. The refurbishment, expected to span a few weeks, aims to seamlessly embody the visual identities of the respective brands. Upon completion, these updated sections will provide customers with a modern and aesthetically pleasing environment, allowing them to explore new models with ease.

If you would like to join our list for no-obligation service and MOT reminders for your SEAT, CUPRA, Volkswagen, Volvo, Mercedes-Benz, Škoda or Smart please call the Service team on 01983 523232 and they will be happy to set this up for you.